MacInnis Marketing was started when with the support of her husband Mark, Danielle MacInnis decided not to go back to the corporate giants she had been working for and began her own business after her son Lachlan was born. This was a difficult decision after working for Hewlett Packard for over eight years as a senior product manager, but the challenge of starting a small business and balancing work-life was one that Danielle wanted to take head on.
By starting a small business from scratch and having 15 years of experience working for large companies, Danielle has developed some unique skills as a marketing consultant. Being able to see how important the strategy and big picture is, whilst balancing this with real actionable practical plans. Marketing is all about finding customers that know, like and trust you and the rest will fall into place.
With MacInnis Marketing you won’t get a marketing plan that you stick in your top draw. We work conservatively with you to deliver an active practical marketing plan that grows and develops with your business and ultimately becomes an important part of your overall business strategy.
Mission – Core focus
MacInnis Marketing’s mission is to make quality marketing services available and affordable to every small business everywhere. We achieve this by consistently demonstrating our commitment to our values:
Values – how we work
- Integrity and Professionalism – being honest, independent and transparent in delivering you with the best marketing solution for your business.
- Passion for customers – putting your needs first by being personally invested by ensuring we deliver great value for your marketing dollar investment.
- Innovation and IT – keeping abreast of current marketing IT solutions and identifying the most affordable and suitable marketing technology for your small business.
- Sharing Knowledge – educating and communicating marketing information with you to improve your marketing knowledge and skill base.
- Creativity and fun – brainstorming, thinking outside the square, enjoying the process and constantly collecting great ideas for marketing in small business.
- Try to use the pay it forward principals -It begins with doing a favor for another person– without any expectation of being paid back.
My name is Danielle MacInnis and I own MacInnis Marketing, a marketing and business strategy company. Every day I work with companies like yours to implement effective marketing plans. If you don’t have the budget to employ a full-time marketing team, you can contract me to be your marketing department to plan and execute a marketing program to grow your business. This flexibility allows you to use me as the marketing lead as and when you need. Sometimes we have the goal of building up the marketing skill set internally and sometimes I work with you on a contract basis over a long period of time because you don’t need a full time marketing resource.
Whether your budget is $2,000 or $20,000 it is important to get a return on your investment. With new on-line measurement tools you can now see exactly how your marketing is working and become more and more strategic about your marketing spend. Follow me on this blog me I uncover better and smart ways to market to your customers for less and get the results you want and deserve.
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Danielle’s Mobile: +61400507037
Email: danielle@macinnismarketing.com.au
Skype: danmac30
Linkedin:danmac30
Twitter:danmac30
